Our Story
Hey, I’m Vidhi, the heart behind Alankaar! It all started with my mum, a designer who began teaching art in 1988 under the name "Alankaar"—little did she know, she was setting the stage for my future biz. Growing up surrounded by her creativity, I developed a deep love for design, and jute became my canvas. I wanted to make it fun, colorful, and full of flair, so I started adding embroidery to create bags and home décor people would love to show off.
When the pandemic hit, inspiration struck, and I teamed up with my mum to bring Alankaar to life. Our goal? To make jute cool again while being kind to the environment, keeping leather out of the picture, and offering accessories with personality. Alankaar is our mom-and-daughter dream team, blending sustainability with style, and we’re here to prove that eco-friendly can be quirky, chic, and totally awesome!
Meet Our Team
Why Customers Love Our Jute Bags
Become a member of @alankaar.india Community
Prajita Sarkari
I just like the whole concept of your brand. The fact that it is sustainable yet so stylish. Love the colours , the details and the finishing. It shows that you put in a lot of effort in your designs.
Nayan Waghmare
I recently made my second purchase from Alaankar, and I’m so happy with my choice! If you’re looking for a stylish and functional bag, I highly recommend them. Their commitment to sustainability and unique designs truly set them apart from the big brands out there. Alaankar offers so much more than just bags; each piece feels special and thoughtfully created. I can’t wait to see what I’ll get next! Thank you, Vidhi, for creating such lovely products!
Quazi
I recently purchased a bag from Alankaar and I must say it was a tough choice becuase all the designs were awesome. It took about a week for the delivery, which was reasonable. I had ordered it as a gift for a colleague, and her reaction was priceless- she absolutely loved it. She was impressed with the unique design and the quality of the bag. If you are looking for a unique or a high quality bag, I highly recommend buying from Alankaar. It makes for a perfect gift or even a treat for yourself.
Shivani
Hi Vidhi, I love the bag. This cute bag is perfect for casual outings. The colorful heart desing adds a fun touch, and its compact size makes it easy to carry.
Kinnari
The product is ofcourse amazing which goes without saying. Its so quirky that wherever I take it people ask me where did I purchase it from ! You’re doing fab! May you achieve more success with the talent that you have. God bless you
Shruti Iyer
I recently purchased custom name embroidered jute bags from Alankaar, and I couldn’t be happier with the experience! Their focus on vegan and sustainable products really stood out to me. The service was excellent—smooth and hassle-free. The bags were not only beautifully crafted but also came with a dust bag, which was such a thoughtful touch. The workmanship was clean, crisp, and had just the right amount of cute and quirky charm. I’m absolutely in love with my purchase and would highly recommend them to anyone looking for quality, sustainability, and a little personality in their products! Love, Shruti
Crafting with Jute
Explore the beauty and sustainability of jute through our unique, eco-friendly designs.
